A Note On Charity & Ethics

A Note On Charity & Ethics

Charitable Giving

I believe that football has the power to do good & change societies, around the world, for the better. I am not a rich man, but I believe that each one of us, in our own way, big or small, can impact on the world. Some negative and some positive. 

I have decided to give 10% of the profits from anything I ever earn from Football And The City to different charities & humanitarian causes. If I only ever make £10 - I will give away £1 of that. If I earn £1 million pounds - I will give £100,000 pounds away from that. 

This will be split equally between: 

  1. Grass-roots football in England
  2. Grass-roots football in developing countries
  3. Women's football in emerging nations
  4. Conservation groups
  5. Humanitarian aid groups

Paying Writers

I place the highest possible value on good journalism within these four walls. 

That means: 

  1. Writing in an unbiased a way as possible.
  2. Writing with integrity. Telling a story because it has value that will hopefully add something to a reader's life. This means stories that make you think, stories that make you feel something & stories that enlighten & teach something. Similarly with interviews - letting someone express themselves freely & interviewing people because their story is worth telling & therefore reading. 
  3. Never writing things to generate traffic for the sake of generating traffic.  
  4. Never writing faux-controversial pieces for the same reason. 
  5. Fact-checking & verifying every single sentence written.

As a consequence:

  1. I will never ask anyone to write an article for this site for free. This means until the site is generating enough revenue, I will write every single word of it myself.
  2. When it becomes financially viable - I will pay writers more than the going rate - either as staff or as freelancers. I will do this because writers are not paid enough for good work and I believe it is the right thing to do. 

Code Of Ethics

  1. Integrity running through every word of Football And The City.
  2. Never writing libellous words about people.
  3. Never writing articles that are nothing more than salacious gossip.
  4. Reserving moral judgement until any ethical codes are broken. For example pieces will not be written about a player's choice of tattoo. However they would, most likely, be written if anything like the Sepp Blatter/FIFA scandal ever happened again. 
  5. Football, its fans & culture at the heart of everything we do. 

Thank you for reading. 

J.S. Leatherbarrow, Editor




J.S. Leatherbarrow